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Maison & Object, Paris: international event of home-fashion and of fine living OUTDOOR-INDOOR.

Project: Gianluca Tronconi Architetto -MI


Valcucine Fuorisalone 2009

Zonatortona, Superstudio Più, Tortona Street #27, Fuorisalone 2009: the exhibition location was divided into autonomous but interdependent spaces that, next to the presentation of the new products, intend to define, as always, the identity of the company; beauty and 'essence', innovation and tradition, technology and respect for the environment: these are the traits of the corporate philosophy. The deals characterize the fitting, a basic material, to recycle, in line with the message that the company wants to launch; the pierced beam from that come down so


Natuzzi Americas Headquarters, North Carolina, USA

Annual event Spring Fair: the novelty of this restyling are the bright 'islands' within the relax area, that highlight the product taking it an isolated entity.


GReenaissance - Valcucine - Officine Farneto in Rome

The fascinating spaces of Officine Farneto, popular roman location - an exhibition area of 700 square meters obtained in the former warehouses of Casermaggio at Foro Italico in 1932, then transformed into pottery until the final conversion - specifically used to represent the philosophy, the atmosphere and the products of different brands Valcucine (Valcucine, LaCucinaAlessi e Demode). The staging follows the same one realized for Salone Internazionale of Milan, in such a more suggestive and only scenery.


Natuzzi Store in Cologne

A crash restyling: an annual date within the Imm Cologne Event.


NATUZZI at World Business Forum 2009

The World Business Forum is the most important event for international business community, during which more than 3,000 managers meet in Milan to discuss the current business issues. This year was held on 28 and 29 October, and Natuzzi is at his second participation; a small stand but very attractive.


Valcucine at Woonbeurs 2008 - Amsterdam

At its sixteenth edition, the Fair Furnishing Amsterdam shows the public the latest trends in furnishings.

The event, held at the RAI exhibition center, includes in its interpretation of "furniture" not only living furniture and accessories, but also the latest innovations for outdoor and kitchen.


Valcucine Fuorisalone 2008

An exhibition located within the area of Zonatortona: a space created by the partnership of important personalities of the world of art and design, Ugo Nespolo, Alessandro Mendini, Patrizia Moroso, Milan Politechnic; an original staging in line with the company ethical production and philosophy. Here the genius becomes evident in the staging by Nimar.


Valcucine - Rome

Another example of Valcucine originality: by presenting products with a low environmental impact, a natural route is recalled by a forest full of trees; an unusual product presented in an original way, in line with the sort of values that the company wants to state.